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Course Fee
₹ 37500/Sem
Examination Fee: Rs.
Registration Fee: Rs.
Brochure Fee: Rs. 125
Service Fee: Rs. 500
Duration
PG DIPLOMA IN MARKETING AND SALES MANAGEMENT
A two-year (4 semesters) programme offering comprehensive study of a wide range of theoretical concepts and functional areas in Marketing & Sales Management. This programme enables you with ability to create brand strategies for businesses, develop an advertising campaign, sell in multiple situations, and work as a marketing consultant. This will help you build the skills necessary to successfully land a satisfying and challenging job in sales, customer service, marketing, wholesale sales, or business management. The programme is geared with the aspects of analyzing data, interpreting, designing methodology for advertising and putting it into practice. Diploma in Marketing & Sales Management helps to capture the dynamic elements of marketing and sales thereby building in them the ability for pursuing higher qualifications in the field..
Overview
- Lectures 8
- Quizzes 1
- Duration 60 hours
- Skill level Beginner
- Language English
- Students 32
- Assessments Yes
Course Eligibility
Graduation.
Scope
You can be part of direct marketing or digital marketing. By the growing technology in the world the concept of marketing is not limited to the door to door sales. It has a wide variety of technologies. You can do the marketing by the social media, pay-per-click, web designing, search engine optimization, search media optimization and articles. This course will help the understudies to get into the marketing industry and pursue a career in several growing business sectors such as: Banking, Co-operative Credit Organizations, Insurance and Investment Companies, Manufacturing industries, Automotives, Information Technology firms, Pharmaceutical Companies, Telecommunications Companies.
Curriculum
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First Sem/Year
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. Accounting for Managers
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. Marketing Management
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. Managerial Economic
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. Statistics for Management
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. Professional Communication
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Second Sem/Year
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. Business Research Methods
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. Financial Management
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. Human Resource Management
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. Legal Aspects of Business
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. Conflict Resolution and Management
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Third Sem/Year
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. Consumer Behaviour
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. Product and Brand Management
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. Direct Marketing
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. Pricing Strategies
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Fourth Sem/Year
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. Management in Action - Social Economic and Ethical Issues
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. Project Work
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. Advertising and Sales Promotion
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Fifth Sem/Year
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Sixth Sem/Year
Instructor
Reviews
3
PG DIPLOMA IN MARKETING AND SALES MANAGEMENT From Other University
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